Publicorreo

Advertising or publicorreo mailings are considered to be advertising mailings intended for the sale of a good or service. These are explicit commercial communications: advertising, promotions, catalogues, etc. It may also include promotional objects or merchandise. In the case of the Publicorreo optimo modality, these promotional objects or goods must be flexible in such a way that they do not impede their automated processing and subsequent delivery to the mailbox.

This service is provided for customers with or without a contract.

ALLOWED

• Greetings. Only of anniversaries, i.e. commemorating a company's anniversary with the same message to all recipients, etc.

• Calendars or diaries for promotional purposes (e.g. with company logo).

• Donations and newsletters from NGOs or other such organisations or religious organisations are intended for advertising purposes and are not personalised.

• Promotional and non-personalised sweepstakes, i.e. not containing personalised or different references or codes depending on the target audience.

• Non-qualified magazines, aimed at the sale of goods or services, where the percentage of own advertising (not third party advertising) is equal to or greater than 80% of the total content.

• Personalisation. First name, surname and member or customer number may be included as long as the purpose is promotional, the message is not exclusively addressed to a specific person and its content is the same for all recipients.

Mailings that contain messages or personal data and the purpose of which is not to promote a product or service in its entirety. Birthday greetings, Christmas greetings, calendars in general (unless they are part of an advertising campaign, commercial communication about products and services, commercial offers, promotions of any kind) etc., are not considered as Publicorreo.

NOT ALLOWED

• Greetings of any other current and personal nature. (e.g. Christmas, birthdays, etc.)

• Calendars or diaries without an explicit and verifiable promotional purpose.

• Non-promotional, non-personalised donations and newsletters from NGOs or religious organisations (including personalised references, requesting different amounts depending on the person to whom they are addressed, etc.).

• Non-advertising and/or personalised sweepstakes. (e.g. individualised draw number, point cards, etc.)

• Unqualified, single-branded, non-promotional magazines of any kind and with third-party advertising.

• Personalisation. The sending includes personal data and/or a message addressed to a specific person.

The mailings must always contain the same message and their purpose must be exclusively for the promotion of a product or service (advertising mailings).

First name, surname and member or customer number may be included as long as the purpose is promotional, the message is not exclusively addressed to a specific person and its content is the same for all recipients.

These deliveries must be sent in batches of at least 100, with a similar message. They will only be posted as ordinary mail and the corresponding postage must be paid.

PUBLICORREO REQUIREMENTS

Optimum Publicorreo

• Content and format requirements:
  • It must be intended for the sale of a good or service. These are explicit commercial communications: advertising, promotions, catalogues, etc.
  • The message is similar for all recipients. It may include first and last names if the purpose is promotional and the message is not addressed exclusively to an individual.
  • The shipment meets the automation requirements and is mailable.                
  • If the shipment includes samples or promotional items, these must be flexible and in such a way that they cannot impede automation.
  • Anything that does not meet the automation requirement will be considered Premium Publicorreo.

• Physical Requirements of the shipment:
  • Maximum weight: 800 g.
  • Dimensions: Maximum: 23 × 33 × 2 cm. Minimum: 14 x 9 cm.
  • The cover must bear the words "Optimum Publicorreo".
  • The shipment allows handling by Correos to check that the contents are correct.
  • The cover must be marked "Para inspección postal abrir aquí" (Open here for postal inspection).

• Deposit requirements:
  • Minimum 100 shipments per consignment.

Publicorreo Premium

• Content and format requirements:
  • It must be intended for the sale of a good or service. These are explicit commercial communications: advertising, promotions, catalogues, etc.
  • The message is similar for all recipients. It may include first and last names if the purpose is promotional and the message is not addressed exclusively to an individual.
  • The service is used with an active customer contract.

• Physical Requirements of the shipment:
  • Maximum weight: 2 kg.
  • Dimensions: Maximum: Box: L+H+W = 90 cm (L, H, W≤60 cm). Roll: L + 2D = 104 cm (L, D ≤ 90 cm). Minimum: Box: 14 × 9 cm. Roll: L + 2D = 17 cm (L, D>10 cm).
  • The cover must bear the inscription "Premium Publicorreo".
  • The shipment allows handling by Correos to check that the contents are correct.
  • The cover must be marked "Para inspección postal abrir aquí" (Open here for postal inspection).

• Deposit requirements:
  • Minimum 100 shipments per consignment.